Small Business SEO Foundation - how well do you know your ideal customer?

If you're doing SEO for your small business, the first, most important step might really surprise you. I don't have student start by choosing keywords or even brainstorming the questions they should answer on their websites and blogs. I have them start with something more foundational: who is their ideal customer? You probably have a good idea who your ideal customer is, but if you're anything like my students and clients (and you probably are), you likely don't know them well enough for SEO. Listen in and find out why knowing your ideal customer is super important to your SEO.  Support the show Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class    My free resources are here- https://www.etchedmarketing.com/freebies     Want to work with me 1:1?  https://www.etchedmarketing.com/marketing-consulting      Join me in Simple SEO Content -https://www.etchedmarketing.com/yes   Join Simple Podcast SEO and learn how to grow your show quickly and easily in the self-study podcast SEO program. - https://www.etchedmarketing.com/enroll   My favorite marketing tools (affiliate links)  Podcast recording and editing - Descript Podcast hosting - Buzzsprout Email Marketing - Active Campaign Marketing Website Analytics - Clicky  SEO Tool - Ubersuggest         Do you have a question you'd like me to answer on the podcast? Ask it here -   https://forms.gle/Fbrqpmss6gxUnaMj7